Marketing Success for a Financial Services Company
Project Overview
Type: Advertising
Duration: May 2019 – Ongoing
Investment: Not disclosed
Background: A company specializing in risk management, based in metro Atlanta, Georgia, sought YounkerIT’s help in shifting their focus from research and development to actively engaging with businesses. Their aim was to broaden their business reach and connect with potential partners.
Client
Financial Service
Role
Client Services
Marketing
Inspired Team
Analytics
The Challenge
The task at hand was to develop materials that would facilitate informed discussions with businesses interested in their technology while addressing regulatory concerns accurately and without exaggeration.
Vendor Selection
YounkerIT was chosen for their ability to create materials that would boost business engagement, as evidenced by their active presence on LinkedIn.
Execution
YounkerIT provided materials that empowered the client to hold meaningful discussions with businesses intrigued by their technology. They conducted thorough market research to grasp expectations, issued press releases, and crafted a technical whitepaper. Additionally, they collaborated on content creation, curating and publishing blog posts for the client.
Outcomes
Thanks to YounkerIT’s efforts, the client successfully launched internationally with an overseas partner and engaged with enterprises of various sizes. Their partnership and materials yielded positive results, laying the foundation for ongoing success.
Workflow and Communication
YounkerIT maintained transparent and accessible communication channels, allowing the client to reach out whenever needed. They demonstrated a profound understanding of the client’s unique business challenges.
Client Satisfaction
The client expressed high satisfaction with Joseph Studios’ services, rating them highly in terms of quality, adherence to deadlines, cost-effectiveness, and the likelihood of recommending their services to others.
Summary
YounkerIT proved to be a valuable partner for the financial services company, enabling them to expand their business engagement and achieve favorable outcomes. This case study underscores the fruitful collaboration and its impact on the client’s goals and objectives.